The MITT exhibition is traditionally held at the Expocenter, a prestigious exhibition venue in the center of the Russian capital. Within four days there will be many business negotiations, meetings, exchanges of views and suggestions. Participation in the exhibition MITT 2009, which industry professionals call the "exposition of the year", is becoming a prerequisite for success in the upcoming tourist season.
According to the audit, last year the MITT 2008 exhibition was visited by 91907 people from 514 cities of Russia, as well as from neighboring countries of Ukraine, Belarus, Kazakhstan and 73 other countries of the world. The main difference of the MITT exhibition is that it serves as a proven platform for business communication, primarily for travel industry professionals (the proportion of visitors to specialists is 73%). Thanks to MITT, mid-March has traditionally become a special period for the tourism industry in Russia, the CIS countries and their foreign partners. It is here that all market players announce everything new and the most interesting that was developed in anticipation of the upcoming tourist season: new programs, new prices, new destinations. Opening sales at the exhibition, professionals say: summer begins in March - it starts at MITT.
Attracting hundreds of foreign tour operators, it is MITT that determines the potential of inbound tourism and is a real "showcase" of tourism opportunities in Russia. Many come to MITT to "discover Russia", so participation in the spring exhibition at the Expocenter creates unlimited prospects for the development of the tourism industry in Russian regions. The promotion of inbound and domestic tourism at the MITT exhibition is given special attention. This topic is dedicated to the International Practical Business Conference "Regions of Russia: new opportunities for the development of tourism", participation in which will allow representatives of the regional travel industry to explore new approaches to creating an attractive tour product and best practices to increase its competitiveness.
This year, the Department of Tourism and Commercial Marketing of the Government of Dubai, UAE became the official partner of the MITT 2009 exhibition. For Dubai tour operators and representatives of the hospitality sector, this is not just a great honor, but also an additional bonus in promoting the United Arab Emirates, and in particular Dubai, as a competitive year-round tourist destination in the Russian market. Traditionally, such travel companies from Dubai as Alpha Tours, Al Fanar Tourism, Desert Adventures, Fasten Tours, Al Khalidiah Tourism, Planet Travel, Royal Park Tourism Services and many others, as well as leading hotel chains Jumeirah, Le Meridien, take part in the Moscow exposition Rotana, Hilton, Accor, Sherwoods Hotels & Resorts, Tamani Hotels, Shangri-La Hotels and others, representing the means of accommodation of different classes - from luxury hotels to hotel apartments and fashionable resort complexes.
The permanent organizer of the MITT exhibition is the leader of the exhibition business - ITE, which is also the organizer of the 15th international tourism exhibition "Leisure" / Leisure, which will be held in September this year.
The organizers diversified the MITT-2009 exhibition with a number of innovations. Firstly, the geography of its participants has expanded significantly: for the first time, Japan and Colombia will be represented with national pavilions. Another new event of MITT 2009 will be the festival of promotional videos of the participating countries. The winners will be selected by a competent jury, and the best videos will be broadcast on plasma panels at the exhibition.
A separate pavilion will be occupied by a permanent participant of MITT - the largest Russian tour operator TEZ TOUR. Vladimir Kaganer, CEO of TEZ TOUR, said: “Our company traditionally participates in MITT, the largest international tourism exhibition in Russia. It is clear that the largest operator needs a venue for meetings and negotiations, and MITT on the eve of the high season is the best suited for this goals. Representatives of hotels, our foreign and Russian offices, agencies come to the TEZ TOUR booth. The meeting schedule is tight, and communication at the exhibition is not only effective, but also pleasant - partners who have long been friends come to MITT. " At the exhibition, the company will present a new exhibition called TEZ World.
MITT 2009 will occupy an area of about 60,000 square meters. meters and uses the following pavilions:
- Pavilion No. 1 - Russian participants in outbound and domestic tourism
- Pavilion No. 2 (halls 1, 2, 3) - countries of the Mediterranean and Europe
- Forum Pavilion - countries of Asia, Africa, the Middle East (including the UAE), Latin America, Australia and Oceania, islands
- Pavilion No. 5 - TEZ Tour
- Pavilion No. 8 (halls 1, 2, 3) - Turkey, Turkish hotels; Russian operators in Turkey; section "Information Technologies in Tourism"; Russian regions
- Open area - Russian tour operators, bus tour operators.
Within the framework of the MITT exhibition, an extensive business program will traditionally be held during all 4 days of its work, consisting of conferences on topical issues of the tourism business, seminars and consultations, presentations of new directions and services, and so on. Participants and visitors coming to the exhibition will be able to take advantage of a 10% discount on air tickets. The organizer of MITT, ITE, entered into such an agreement with the SkyTeam Alliance, which includes Aeroflot - Russian Airlines.
The first two days of the exhibition will be open to professionals in the tourism and hotel industry. You can visit the exhibition only by invitation or name badge. On other days, the exhibition will work for all visitors.